The Latest News from Bradford!

Bradford Company Announces New Corrugated Product Line

Tags: Announcements Products

Bradford is always innovating and looking for ways to help customers protect products. Now, that innovation has produced custom corrugated partitions.

“Bradford Company’s ability to produce corrugated partitions now allows us to deliver on the most comprehensive partition offering in the market,” said Bill Baumgartner, Senior Vice President at Bradford.

From small 6” x 6” x 3” offerings to large pallet-sized partitions, Bradford can produce fully assembled corrugated partitions to match customers’ unique part protection needs. Baumgartner adds, “Due to the unique designs and a wide variety of material substrates, Bradford Company is a one-stop-partitions-shop for almost any application.”

With the new corrugated line ready for production and rounding out an unmatched partition portfolio, Bradford’s designers and sales professionals are ready and eager to develop and deliver partition solutions that exactly match customer needs.

Find out more on our product page Corrugated Partitions.


Bradford Company Wins 2020 Outstanding Growth Award

Tags: Announcements Awards

 

Bradford Company has been announced as the 2020 Outstanding Growth Award winner, presented by the Western Michigan Chapter of the Association for Corporate Growth!

Founded in 1954, the Association for Corporate Growth (acg.org) has chapters worldwide representing 15,000 members. ACG serves 90,000 investors, owners, executives, lenders and advisers to growing middle-market companies. ACG’s mission is to drive middle-market growth.

The annual ACG Outstanding Growth Award is presented to a company that demonstrates outstanding growth in sales, profitability, or employment, as well as continuous community involvement. Bradford Company representatives received the award on August 19, 2020.

A huge thank you to our customers and employees who share in this achievement!


What is F.A.S.T.™?

Tags: Innovation

F.A.S.T.™ Without the Haste!

 

It’s much more than an acronym about how fast we solve packaging challenges here at Bradford. It’s a set of critical interacting principles.

Much like how the four bases in a strand of DNA form the building blocks of life, the principles of F.A.S.T.™ infuse passion, parameters, and purpose into everything we do at Bradford — ensuring we exceed our customers’ expectations.

“The F.A.S.T. model is really a set of key principles that we always come back to when helping our customers protect their products and their reputation,” says Tom Bradford, President and CEO of Bradford Group Inc. “We don’t operate without it. It’s our corporate compass, our battle armor.”.

Why is F.A.S.T. worthy of descriptions like “compass” and “battle armor”? To answer that here’ a quick deep-dive into each of our four “DNA principles”.

 

F = Forward Thinking

We anticipate and plan for the future in order to better serve the needs of our customers, our team, our vendors, and our community.

A = Agile

We expect things to change quickly and with urgency. Therefore, we adapt and redeploy resources across our company to meet the evolving requirements of our customers.

S = Simple

Our goal is to simplify products, processes, and relationships. We strive for clear communication in all endeavors.

T = Trustworthy

Integrity is at the heart of every interaction amongst our team, our vendors, our customers, and our community.

 

So F.A.S.T. isn’t about speed of delivery, but rather a set of principles that allows Bradford to be fast. Our solutions do move quickly, from concept to completion, but not because of haste. Our efficiency is driven by the way our principles infuse everything we do with an optimum level of performance.

“We don’t settle for ‘good enough’. Our DNA as a company doesn’t allow us to,” says Bradford. “As we extracted these four F.A.S.T principles from that engine-revving DNA, it became clear why we don’t settle. We have a passion for going beyond the ‘that works’ packaging solution and instead driving forward, always racing toward the future with our innovation, being more agile, simplifying products and systems, and never losing the hard-earned trust of everyone we work with.”